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| Ethical Sales and Marketing: |
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| We are committed to promoting our products responsibly, educating patients and providers about their appropriate use, and reporting about our business practices
in a fashion that promotes transparency.
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| Disclosing Payment to Health Care Professionals: |
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We do not pay health care professionals for prescribing our medicines or as an inducement for promoting our products.
We believe it is appropriate and ethical to fairly compensate health care professionals for work they do on our behalf.
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| Brand Marketing: |
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• Brand Identity.
• Brand Standard Development.
• Concepts.
• Corporate capabilities brochures.
• Extensions.
• Logo Design.
• Naming.
• Product of brand launch/prelaunch.
• Sub graphics.
• Taglines.
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| Digital Marketing: |
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• Inbound marketing.
• Interactive multimedia.
• Lead generation/direct response marketing.
• Mobile applications.
• Other applications.
• Responsive design.
• Search engine optimization (SEO).
• Video.
• Website development.
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| Marketing Consultation: |
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• Campaign development.
• Concept development.
• Market research.
• Marketing planning.
• Strategic planning and positioning.
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| Advertising: |
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• Broadcast.
• Media negotiating, planning and placement.
• Outdoor.
• Pay-per clicks (PPC).
• Print.
• Social.
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| Direct Marketing: |
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• 3D/dimensional mail.
• Email.
• Mail.
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| Social Media: |
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• Blog development and management.
• Content development.
• Local and online listings management.
• Online reputation management.
• Social media management.
• Social networking and position.
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| Collateral: |
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• Banners, posters, signage.
• Brochure systems.
• Competitive data sheets.
• Copywriting.
• Flyers.
• Presentations.
• Product of service brochure.
• Sales tools.
• Sales training tools.
• Training material.
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| Public Relations: |
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• Campaign planning and execution.
• Media communications tool (press releases, contributed articles, media. advisories, expert lists).
• Media relations and publicity.
• Medical writing.
• Special Events.
• Speech writing.
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| Events: |
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• Conference planning and coordination.
• Exhibits.
• Pre and post-show marketing.
• Special event support.
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